Dolce & Gabbana Poster




How I Created The Poster 


As a part of the module Fashion Management and Marketing, we were to make a poster which showed different struggles or problems of our brand, mine being Dolce & Gabbana. The first step I took in creating the poster was to research the brand and compile a list of problems that I could visually display. When researching, I found that there was many controversies surrounding Dolce & Gabbana which would be hard to display together all on one poster without making it too overwhelming and hard to decipher. It was at this point, that I read about the protest taken by Atlanta born rapper Raury at Dolce & Gabbana's Spring/Summer 18 show. The image of Raury, is extremely powerful and I thought that it was be a perfect image to summarise the many problems that I had researched. I gathered pictures of other Dolce and Gabbana runways to use as the background to the poster and the chose to make the image of Raury the central focus. After creating this on InDesign, I thought that the central image blended too much into the background, so to help this I created a white silhouette to make the image even more prominent. The image above shows the final outcome of the poster. 

Look to other blog posts for more information on the controversies mentioned.

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