Brand Marketing Report
Above shows the final result of my brand marketing report. I chose to keep a minimalistic layout throughout the report, with white space on the page, as this is a reflection on my proposed strategy for Dolce & Gabbana. I wanted to include a large amount of images from the brand - a mix of new and old campaign images and runways looks. I thought that this would not only make the report more visually pleasing to the reader, but also show Dolce & Gabbana's brand image. All together the report all together took around just over two weeks to create, with the majority of research being collected before the writing process began. I decided to add the writing into the indesign file as I wrote it, for example, I wrote and added the introduction into the indesign file before moving onto writing the Macro Economic Analysis. Personally, by doing it this way, I was able to manage my time better than I have previously and I was able to make changes as I went along. Overall, I am h
